變局與挑戰貿易政策與產業組織研究群

研討日期

Date, time

2025-09-22 T 10:30-12:00

研討地點

Location

國立臺灣大學社會科學院710會議室

Room 710, College of Social Science, NTU

主講題目

Title of the paper

Endogenous Costs, Market Competition, and Disclosure

作者

Authors of the paper

Xi Li

文獻出處

Journal, vol.(issue), pp

Marketing Science

Volume 44, Issue 2, March 2025, Pages 374–389

主講人

Presenter

Bui-Dang Long

參加人員 Participants

黃鴻,王光正,林燕淑,施全,高國峯,許至乙,彭正浩,張瑞雲,林晏如,Bui-Dang Long, 周冰瑤,Micah MainalaKarl Finke

摘要

Abstract of the Paper

Firms must often decide whether to disclose private information regarding their costs to other market participants. Although extant literature has explored firms’ incentives to disclose exogenous and uncertain costs, little is known about when their endogenous costs should be disclosed. This paper studies the cost-disclosure strategies of competing firms whose inputs are sourced from and endogenously priced by upstream suppliers. We find, first, that cost disclosure affects not only market competition but also the motivations of suppliers in setting their input prices. As such, firms can strategize their disclosure decisions to optimize their procurement costs. Second, we find that firms’ disclosure decisions vary depending on both the nature of the competition and the market structure at hand. That is, when competing firms source from the same supplier or compete on price, they never disclose their costs; in such a case, nondisclosure is strictly better for consumers and welfare compared with disclosure. When competing firms source from different suppliers and compete on quantity, they always disclose; in such a case, disclosure is strictly better for consumers and welfare compared with nondisclosure. We also find that whereas manufacturers’ disclosure incentives are misaligned with those of suppliers, they are largely aligned with the goal of maximizing channel profits. Together, our results underscore the distinct role that endogenous costs play in firms’ disclosure decisions.