研討日期

Date

2023116日上午12:10~ 13:50

研討地點

Venue

國立臺灣大學社會科學院710會議室

主講題目

Title of the Paper

The welfare analysis of anti-competitiveness in the presence of corporate social responsibility

作者

Authors of the Paper

Tsao, Ku-Gi

文獻出處

Journal, vol.(issue), pp

Working paper

 

主講人

Speaker

曹古駒教授

參加人員

Participants

黃鴻、林燕淑、高國峯、張瑞雲、彭正浩、郭文忠、鍾暳陵、蘇家叡、許至乙、Suttiwan Suwannajoi、楊雅棠

摘要

Abstract of the Paper

This article establishes a duopoly vertical supply chain model, in which a monopoly manufacturer authorizes the products to two dealers, a CSR dealer, and a PMF dealer, in the form of the input price.  We analyze the optimal degree of CSR and explore the impact on consumer surplus and social welfare. The results show that when a manufacturer sets a uniform price for two dealers, the manufacturer's profit, consumer surplus, and social welfare will be higher than in the case of discriminatory pricing. Regardless of whether the manufacturer uses uniform or discriminatory pricing authorization, the overall industrial profits, consumer surplus, and social welfare are higher when the CSR dealer belongs to the direct selling store rather than the franchise store. When a manufacturer adopts uniform pricing at the direct selling store, it is the highest channel coordination method for social welfare; but at the same time, CSR will become a tool to concentrate the market, drive PMF dealers out of the market so that manufacturers can extract all of the industry profit.