研討日期

Date

20221226日上午12:40~ 13:350

研討地點

Venue

國立臺灣大學社會科學院710會議室

主講題目

Title of the Paper

When to merge with a lower quality producer?

作者

Authors of the Paper

Neelanjan Sen, Uday Bhanu Sinha

文獻出處

Journal, vol.(issue), pp

Journal of Economics

https://doi.org/10.1007/s00712-022-00807-6

主講人

Speaker

郭文忠教授

參加人員

Participants

黃鴻、王光正、林燕淑、高國峯、張瑞雲、彭正浩、許至乙、蘇家叡、Suttiwan SuwannajoiDamiana SimanjuntakManuel-Milan RamslerNoya Yukari SiregarBui Dang Long

摘要

Abstract of the Paper

This paper studies the possibility of different types of mergers when firms produce vertically and horizontally differentiated products. Two firms produce a better quality product, while the third firm produces a lower quality product and the firms compete in quantities. The merger of two firms that produce better-quality products is possible if the quality difference (net of cost) or the horizontal product differentiation is high. However, if the quality difference (net of cost) and the horizontal product differentiation are neither too high nor too low, then the firm that produces the better quality product will merge with the firm that produces a lower quality product. Welfare may increase after the merger between the two firms that produce different quality products. However, if the two firms that produce the better quality product merge then welfare always falls.