研討日期
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2016年12月31日上午10:20~ 12:00
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研討地點
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台大社會科學院710討論室
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主講題目
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Interfirm Bundled Discounts As A Collusive
Device
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作者
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JONG-HEE HAHN and SANG-HYUN KIM
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文獻出處
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The Journal of Industrial
Economics, Volume 64, Issue 2, June 2016
Pages 255–276
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主講人
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鍾暳陵
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參加人員
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鍾暳陵、張博涵、王光正、林燕淑、陳金盛、彭正浩、黃鴻、呂得成、ByeongHwa Choi、詹銘葦、陳怡妏、郭紫瑩
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摘要
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This paper investigates whether and how firms
competing in price with homogeneous goods (i.e., Bertrand competitors) can
achieve supernormal profits using interfirm bundled
discounts. By committing to offering price discounts conditional on the
purchase of a specific brand of other differentiated good, the homogeneous
good suppliers can separate consumers into distinct groups. Such brand-specific
discounts help the firms relax competition and attain a collusive outcome.
Consumers become worse off due to higher effective prices. Our result shows
that in oligopolies it is feasible to leverage other’s market power without excluding rivals.
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