研討日期

2012年2月11日10:20 ~ 13:00

研討地點

台大社會科學院26教室

題目

Technology Licensing in Intermediated Good Market

作者

Chin-Sheng Chen, Hong Hwang and Pei-Cyuan Shih

文獻出處

Working paper

報告人

施姵全

參加人員

黃鴻、梁文榮、林燕淑、王光正、彭正浩、張民忠、高國峯、陳金盛、曾靜枝、丁虹仁、王羿傑、吳宜謙、周冰瑤、蔡明芳、鍾暳陵、涂光億、王佳琪、張志瑋、呂得成、徐靖、施姵全

摘要

It is well known in the licensing literature that for a downstream market with a duopolistic structure and a homogeneous product, an insider oligopolistic always prefers to license its technology to its rival firms via a royalty contract. In this paper, we show that this result is not robust for an upstream market if there is potential entry in the downstream market. This paper examines the optimal licensing modes of an upstream licensor in an oligopolistic vertically-related market consisting of an upstream market and a downstream market.

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